[KOCOWEEK] Sharing Diverse Aspects of Korean Culture with the World!
KOREA CONTENTS WEEK, a major festival of contents to share Korean culture
KOREA CONTENTS WEEK will be opening the doors
to your heart to share the diverse beauty of Korea,
beyond the world-famous K-POP, K-drama, and K-movies.
With a goal to bring some joy and comfort
to everyone’s lives with Korean culture,
KOREA CONTENTS WEEK has continuously released
new online contents to share Korean culture with the world.
To introduce Korean food, fashion, art, and
many more aspects of Korean culture in a friendlier and fun way,
the Korean Culture and Information Service (KOCIS) has organized
KOREA CONTENTS WEEK under four concepts.
The four concepts are <Feel; KOREA CONTENTS>, <Meet; Overseas KCC Festival>,
<Introduce; K-Heritage>, and <Participate; KOCOWEEK EVENT>,
which features various events and contests.
Also, many global citizens have already enjoyed
Korean cultural contents of KOREA CONTENTS WEEK
by watching the videos from <Meet; Overseas KCC Festival>
featuring the KOREA CONTENTS WEEK ambassador and K-POP star Jeon Somi.
<Introduce; K-Heritage>, introducing videos that reinterpret
Korean traditional culture with three major cultural organizations of Korea
“Introduce; K-Heritage” includes online contents
that showcase Korean traditional culture by KOREA CONTENTS WEEK
and the Asia Culture Center, National Museum of Korea,
and Namwon National Gugak Center, which are known as
the three major cultural organizations of Korea.
Available on the official KOREA CONTENTS WEEK YouTube channel,
the videos are reinterpretations of Korean traditional culture
that may seem unfamiliar to foreigners.
1. Asia Culture Center – Goseong Ogwangdae Mask Dance
<BBRUN>, a Metaverse Immersive Theater
<BBRUN>, an amalgam of Korea’s most recent technology and traditional play,
is a metaverse immersive theater and a reinterpretation of the Goseong Ogwangdae mask dance,
which is a National Intangible Cultural Heritage No. 7. <BBRUN>
tells the story of the three characters BiBi, BBRUN, and Maldukki,
who go on an adventure to save the deserted earth of the future.
The story teaches the importance of conserving nature,
while allowing the audience to experience
virtual reality (VR) and traditional Korean plays.
[Watch Asia Culture Center X KOREA CONTENTS WEEK, BBRUN]
2. National Museum of Korea – Paintings of Ideal Life in Joseon, Pyeongsaengdo
<Paintings of Ideal Life in Joseon, Pyeongsaengdo> is a work of art
that depicts the ideal life of the people of the Joseon Dynasty,
and is one of the most valuable traditional cultural heritages in Korea.
The National Museum of Korea is currently working on restoring Pyeongsaengdo
and more artifacts made with paper so people may admire them anytime, anywhere.
Check out the amazing digital restoration technology and the restored cultural heritages
of Korea on the National Museum of Korea website and at KOREA CONTENTS WEEK.
[Watch National Museum of Korea X KOREA CONTENTS WEEK, Pyeongsaengdo]
3. Namwon National Gugak Center – Oh! Pansori, Watch, Enjoy, and Learn about Pansori!
Pansori, Korean traditional music, and EDM, a modern music genre,
came together to create a new work of art.
Enjoy some pansori with the famous DJ FENNER from the UK!
Check out the five pansori songs Heungboga, Jeokbyeokga,
Sugungga, Simcheongga, and Chunhyangga reinterpreted in a modern genre
that will make anyone dance with joy at the first beat!
The modern reinterpretation of Korean traditional musical beats
like the hwimori jangdan will be fun for everyone.
[Watch Namwon National Gugak Center X KOREA CONTENTS WEEK, Pansori]
[Part 1 Heungboga]
[Part 2 Jeokbyeokga, Sugungga, Simcheongga]
[Part 3 Chunhyangga]
KOREA CONTENTS WEEK promotes beautiful aspects
of Korean culture that are reinterpreted in a modern style
with numerous major cultural organizations in Korea to the world.
In hopes that one day, everyone can visit Korea to enjoy Korean culture again,
KOREA CONTENTS WEEK will bring to you a wide variety of online Korean cultural contents.
Check out the official KOREA CONTENTS WEEK website, blog,
and social media accounts including Instagram, Facebook, and YouTube
where even more Korean cultural contents are available.
Stay tuned to KOREA CONTENTS WEEK,
creating Korean culture for everyone around the world to enjoy!
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